The latest post on SEOmoz blog entitled “Nofollow is Dying: The Impact of Microblogging and Nofollow on SEO” touched on a very important issue in the the SEO world – that is the importance of nofollow links. SEOs have always believed that links should always be done on dofollow sites because nofollow does not provide link juice. However, SEOmoz have this theory that nofollow does not matter anymore.

SEOmoz provided good basis for this claim. The author referred to microblogging platforms such as Twitter that only have nofollow links. However, the conversion of these links are phenomenal since links are shown to concerned followers. If this idea is going to be applied to SEO, this can somehow change the search engines’ algorithm. With their goal of providing the most relevant search results to their users, it is not surprising if they will consider nofollow microblogging links in the future.

Another basis SEOmoz have presented is the explosion of 3rd party program users. Like social media sites such as Twitter, 3rd party websites such as blogger, wordpress.com and others usually have nofollow links. However, with the increase in users, search engines can’t always say that the links to these blogs must be ignored. Some of them are relevant and ignoring them are not practical.

Third, nofollow links have been proven to be more trusted. This can be attributed to the announcement that nofollow links are not counted by search engines. It is with this reason that spam is not present in most of the nofollow websites. Spammers usually flood the dofollow sites with their links expecting link juice. Ironically, the people who try to game the system only make the dofollow links look worse than the nofollow links. This is an aspect that search engines may consider as they weigh which link is worth more.

I have personal experience with this as well. I have found that the search engines managed to crawl my site even if I commented on related nofollow sites. I tried searching the links and the nofollow comment came out in the listings. This means that the search engines are still counting that link even if it comes from a nofollow blog.

However, this is just a theory. I think it is still best for Google to have this rule because it limits comment spam as well as build relevant content to a particular page. But it is still an interesting thing to know that nofollow may also be valued by search engines.

Google has recently made attempts to make users to go for Firefox if they have been using internet explorer as their browser. Google has been provoking Gmail users to change their browser to Firefox or Chrome. As an initial step for this, messages like get faster Gmail was displayed to the users through their Gmail account.

The message came with a link to the pages which showed their support for the two browsers by Google, firefox and chrome. They explained that, Gmail will run faster in these two browsers as compared to other browsers. In this support page, Google also speaks about the latest and faster version of IE8, which is under development. They have suggested that users can download the beta version and provided a link to the page from where they could download this.
The most interesting of this is that, the message is being displayed in the accounts of users who are trying to access gmail from IE6. This is intended to promote these two browsers. The question of whether this attempt is justified or is reasonable remains unanswered. Google has the freedom to make sure that their products are safe. However, they should give users the freedom to take decisions instead.

If you thought you were the only one who turned to Wikipedia in times of need you’re not alone. There are many individuals who need to refer to Wikipedia on a daily basis to know about things, learn more, or simply read. It’s become a trusted name and there are way too many hits they get each day. In order to take the Wikipedia experience a step further, now you can refer to wiki even on the move because what you’ve been silently hoping for is now a reality. Here’s your access to the newly launched official mobile site.

Of course there’s no dearth of information sources but the old soul will always take a look at Wikipedia. The best thing being your mobile version has been kept basic and simple just the way wiki users like it. To make the surfing experience even more pleasant, there’s the spoken Wikipedia link which is likely to ensure that the article will be read t you whenever you look for any information. Certainly makes the website even more appealing in today’s cutthroat SEO competition. Of course, it’s just the start but it’s certainly a space that you should be watching, to make things on the go so much easier.

The immense popularity of fast food has spelt its cast significantly in different spheres of life. Today people primarily look for short term gain and even want to invest in the share market, which can be prudent in giving him an immediate return and hardly bother for a planned way, which may earn much more yield in longer duration. Likewise, SEO has become more of a crash job or damage control, rather than a systematic planning in most of the cases. As a rule of the software industry is that cost of changes become too high when you start changing after launch of a product or even of your website. So, we suggest you to develop a SEO blueprint in the beginning itself, so that your entire route becomes smooth and yields you in the long term.

SEO Blue print primarily formulates a strategy of application of various SEO techniques in various phases in your website with detailed description of tasks, monitoring and control. A proper SEO blue print will also allow you to clearly measure the success, failure and deviation in tangible terms and will keep provision for control at every step. Mostly people start ignoring a lot of issues, which don’t come under the direct notice of people like URL names or the proper organization of files and folders in the web server, which also affect your ranking to a great extent.

Here are some steps to go

1) Competition analysis
2) Content Development Strategy
3) Website Strategy
4) Meta tags and keyword application
5) URL Naming plan
6) Link Strategy
7) Marketing Strategy
A Detailed Action Plan
9) Deviation and Monitoring strategies
10) Return on Investment (ROI) Analysis

Remember Web solution also falls under the realm of software development, which envisages the need of implementation of all steps of software project management.