After their attempt to a little touch up, Google analytics offers an important upgrade. They are offering a better approach to:
• AdSense integration
• Motion Charts
• advanced segmentation
• API
• custom reports
• updated user interface

Though being hailed as an upgrade, the great news is it’s free. These tools can be used by all Google analytics users. The idea behind this move is to make the expensive and difficult to use tools gain larger acceptance. In this new approach, they are free and easy to use. This adsense integration lets you link your adsense and analytics account after which you can view all adsense data. Now you can evaluate and watch your account closely and determine changes in:

• total revenue
• impressions
• clicks
• click-through ratio
• revenue per day,
• revenue per hour
• revenue per page
• per pages profitability
• revenue per referral
• data on sites that bring in profitable traffic

If you’re wondering how to get around to using these tools which may seem a little complicated, there’s good news. Google has made available videos to aid users in their quest to master the use of their integration tools. Things will take a while to be used by all but the beginning is here.

After two years of preparation, Google is going to introduce the integration of Adsense for Analytics users. The screen shot for this new chapter from Google shows that, you will find a new category named Adsense below the contents of the menu in the beta version for Analytical version. Overview, Top Adsense Content etc are included in this Adsense along with Top Adsense Referrers and Adsense trading.

You will get invaluable information including ad clicks per page, the revenue generated for each page as well as the CTR and CPM for those pages using this facility. You will get a chance to test with these ads in the various locations of your website and will get an idea of which will generate more revenue for you. This will help you to determine the adsense strategy for you. This will help you to know how to sort the pages, find out the content generating more revenue for you and list out the top Adsense referrers for you.

You can find out the more valuable referrers for you and appreciate those using rewards and incentives. This is mainly intended at helping the web masters to use the best strategies and find out the best through high website traffic.