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Sub domains subsided by Google

The latest step taken by Google has forced SEO experts to change their tactics as Google has stated to consider the sun domains as only a part of the parent domain. This clearly means that Google search will only display two results as sub domains of a parent domain. Earlier, numerous results were displayed as sub domains and now, it is not the case.

  SEO experts had the practice of creating number of sub domains under the influence of their parent domain. SEO experts and web masters will have to repent on their activity of spamming, which they have done in search results. They could include as many sub domains as possible with the help of parent domain, and this was considered as an unhealthy practice by Google as it appeared to get spammed by SEO experts and webmasters.

Hence, the new filtering technique has been employed and the new filtering constraint has been made applicable to all of the searching algorithms employed by Google. Under new implementation strategy, only two results will be considered and displayed as sub domains of a parent domain.
This has provoked SEO experts to put the thinking cap on to ponder about the next possibility to over come this.

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SEO using categories for the search

The usual way of fetching the web pages for you suggest a unique way of searching the database for the keywords users have entered.  Searching by categories bring a lot of difference as it fetches the necessary the pages in the context of the query. 

When a query is passed by the user, search engine assigns a special category to the query. Since the context in which the query has passed by the user is extremely difficult to figure out, search engine optimization techniques are refined to get the best possible search result.

By associating a category to the user typed query, it becomes much easier to identify the context. Search engine maintains a hierarchy of categories to associate user typed query. This preliminary hierarchy of category is pretty general in nature and this category is sub divided into many other categories that directs to the best possible exact context of the user desired search result. Say for example, preliminary category can include sports, entertainment, science etc, and hierarchy of sub categories can accommodate more specific areas like music, football, chemistry etc.

Hence the more refined technique which discussed very recently by experts greatly helps the searchers, writers or publishers to fetch more exact data and prepare categorized articles etc.

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Google calls to improve SEO architecture

Even though it has been discussed over an again by many as one of the fundamentals to get your SEO career rolling, it gets audience when Google announces the relevance of SEO design.

The business and even ranking of a web site heavily depends on the architecture of the site. Content also play a pivotal role. The ease with which a user can navigate through your site attributes to your hike in business and high rankings in giant search engines like Google.

Also, they have special mentioning regarding the unwanted use of flash and animation software in websites. A SEO friendly web site would not take too much of a time to get downloaded and loaded. If animation software is extensively used, this would hurt your objectives very badly.

The magical transformation trick of a web site in converting a casual visitor to a potential customer lies in the quality and right quantity of the web site. Also, some good web sites often fail to get good rankings in Google is just because of the poor SEO architecture with which they have designed. Good SEO architecture implies SEO friendly content and SEO friendly web designing. To accomplish this, SEO friendly principles have to be keenly incorporated.

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Good move by removing RSS feeds

It was a good ploy from Google by removing RSS feeds from the search results. It was really unwanted for the internet searchers, and this move by Google can be counted as a latest happening in the SEO world. This venture makes the search pages much cleaner and gets composed and well organized.

RSS feeds are generally used for the purpose of syndication. This will enable information sharing among various websites with very common themes and appearances. Some other RSS feeds are meant for different purposes and a common one is if anyone has a subscription for RSS feeds from a website, they will get the particular person updated with all the latest happenings.

RSS feeds generally are considered as XML documents that describe or portray the details of the site map.  When searched for information in Google, these RSS feeds were also included in the search results. These RSS feeds get very high ranking in a giant search engine like Google which is absolutely unwanted for someone fetching information from the search engine. SEO experts consider this as an appreciable move from the part of the Google as the content architecture gets more exposure, as it should be.

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Algorithm updated concerns for SEO experts

Google have been continuously working on the ranking algorithm of search engine for the past few months and now, again some updates have been made on the search determining algorithm. The ranking of the pages have been changing or fluctuating badly enough to bring serious concerns among SEO experts

SEO arena seems to be extremely unhappy to point out some critical facts that came up as an outcome of latest changes in the algorithm. Web pages tend to get different rankings at different geographical locations, which is not a good indicator to the SEO interest. This appears vague and weird and pretty unscientific.

Commercial web sites and information web sites have got strange differentiation. This is not ideal from a search engine perspective. Another matter of great concern this update in algorithm has brought is unwanted importance given to the older web sites. It happened so like, very old web sites have got high rankings, whereas some of the new sites haven’t received due attention.

The great advantage with this new innovation is that the web site contents are getting accessed pretty easily. This is because; change in the algorithm has helped in the betterment of content architecture of a website.

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Yahoo with robot programs to block phishing


Search engines have more responsibility towards the users than merely to help them in searching for particular information. Along with this basic duty, they should ensure that users are protected from spam and phishing by acting as a police in the internet.

Yahoo has successfully tried to grow up to the expectations of their users, that search engines will protect them from abuses. The robot programs of Yahoo involve actions to identify emails, chat rooms and other websites where improper activities are taking place.

The robot programs are supposed to interact with people in chat rooms and through instant messaging, to find out the phishing activities involving password hacking and stealing of confidential information.

The actions of the robot programs can be either active or passive. Through such actions, they come up with the addresses or URLs of sources of such abusive communications.

The robot will sign into the web pages. They look into the chat rooms and other news letters and start conversations and respond to emails. Through these actions, they pro-actively take part in the steps to locate spasm and other phishing works.

Once the source is identified, Yahoo will try to stop such actions by warning the sender or filtering such sites or disabling the accounts of such senders.

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One box from Google


Any news from the world of search engines is highly valuable for internet users. Users are always looking for more beneficial innovations from the world of search engines.

An important innovation found in the recent news of SEO marketing is the introduction of one box by Google. This is used to get sets of results for single searches which will make the work of the user easier with search engines. The result sets are composed of images or results including local weather result or non-local results. The method or format used by Google is so as designed to make the understanding level easier for users.

This is made possible through display of results that can be viewed in less space on the screen and without the need of more navigation by the user through the results to get what he was looking for. You will get a single map which has the location or you will also get a drop down for purposes such as booking of results. There can be more than one box results shown as and when required, by Google. The main purpose of designing the one box is to give a different search engine experience to the end users of Google.

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Seotops Is Now Dofollow!

After careful consideration I have decided to make the blog do follow, but please note anyone caught trying to spam or abuse this system will have there ip address banned. All comments will be moderated before allowing them to get through. There is currently no limit on the age of the posts but yet again if people get caught abusing this feature this will be put in place.

The decision to make the blog do follow is to give our loyal readers that little extra back. So you will have to be a registered user to take advantage of this feature.

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Pro bono – for helping non-profitable organizations

Apart from the usual profitable websites online, there are a few non-profit websites which can’t get much help from other sources in web designing and maintenance for website traffic redirection.

There has been a pro bono website set up to assist such non-profitable websites for development. This organizational website works by collecting professionals who are skilled and talented and are interested in assisting such non-profitable websites. This pro bono website itself is non-profitable. Here the professionals work for some hours a week without profit so that the non-profitable websites are benefited and they can grow.

The pro bono organization mainly aims at creating projects that are helpful to non-profitable organizations. This involves creating and updating the websites for them. The organization effectively tries to bring various such interested professionals and organizations that need their help together for a better result.

When this is intended to help such organizations, such websites have other benefits also. They will give you chances to meet experts from other corporate environments such as Microsoft and Yahoo. You will find a list of such organizations if you are going for a search and you can simply join them to assist in the growth of non-profitable good intension organizations.

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Associating query terms with categories

Whenever you search for particular keywords in search engines, the search engine will look for related articles in the databases. This will be brought back to the users after the query is complete.

A more advanced version is to associate categories with the search terms. This will bring you more additional results which are rich in content. Along with this, you will be able to see more information on the related topic. The main advantage of using categories is that, in particular cases when the search results for a particular keyword is less, this will broaden the search. When there are too many results, you will find that the results will appear more focused to assist users, when using categories.

When this categorization works, usually the search term will be divided to check for whether they have been queried before. If it is an already queried term, the search will be simplified by assigning the already available category to this query term.

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