Every major search engine uses an automated approach for indexing the net and serving relevant content- that’s a given. But what hundreds of young upstarts are trying to do is look for innovative ways to include human input into the equation. Omgili offers an interesting and unique mix of automated approach and the human factor.
Omgili sends out an automated crawler to index the web like any other search engine would. But that’s where similarities end; Omgili goes a step further and tries to specialize its results. It scans millions of online discussion boards, forums and similar discussion-based resources from all over the world. To see the result of this in action, search for, say, a certain brand of digital camera on Google and Omgili. On top of Google’s result page, predictably, will be the manufacturer’s page for that product; But here’s the surprise, Omgili will fill your page with links to various online discussions about that particular camera, helping you find out what other real people thought about this product rather than give you the device’s specs.
This young search engine includes a number of nifty features aimed at increasing its usefulness as a search tool. Omgili Search Aid is a feature that lets a user search within the search queries performed by other users. Product Reviews is targeted exclusively at serving information from product review sites. Omgili Buzz displays the top topics at that point of time in various categories such as news, videos, movies etc… And yet another feature, Google@Omgili, empowers a user to do a simultaneous search on both search engines.
If you are interested in finding out about what other people are saying about topics that interest you, Omgili might be the tool you have been looking for. It is far from perfect, but it certainly shows the direction that the next generation of “Specialized” search engines must take.
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