SEOTOPS » Adsense Allows Custom Fonts

Adsense Allows Custom Fonts

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We have always been complaining on how Adsense doesn’t allow us to customize our advertisement blocks. We may have the freedom to choose the backgrounds and colors but we cannot choose the fonts. But today, web developers have rejoiced as Google made an announcement in its Inside Adsense Blog. The post went like this:

You’ve been asking for more control over the appearance of the ads on your sites, so we’re happy to let you know that you can now change the font face of the text in ad units on pages in Latin-character languages. You can choose between Arial, Times, and Verdana font faces. Please note that while font options will appear in every account, they’ll currently only be applied to ad units on pages primarily in Latin-based characters.

This is good news. This means that developers don’t have to look for other methods just to match their Adsense ads to their websites. They can now conveniently alter the fonts of their advertisement units on their Google Adsense accounts.

Customizing the fonts of your Adsense units is easy. One has to simply visit “Ad Display Preferences” in his Account Settings page. One can choose from three font family choices which are Arial, Times New Roman and Verdana. Changes in the Ad Display Preferences will affect all your ads that the developer have created. This pertains to all units in the Manage Ads Section.

However, if you want some fonts for only some of your ad units, you can select the font upon the creation of your ads. When you create an ad, you will see a font section where you can either choose the site-wide font family or you can specify the font you like. This gives the developer more room to customize their ad units to fit his website.

However, on the negative note, the new rule has its limitations. It can only be implemented on ad units inside websites with Latin-based characters. It cannot be implemented on other types. Also, the choices are also limited to three fonts: Arial, Times New Roman and Verdana. But we can’t blame them though. These three fonts are the most compatible fonts with internet content.

This new development can help SEOs in blending their ads with their websites. Blending ones ads can increase CTR (click-through ratings) because the visitors cannot tell the ad from the content. With this, developers can also expect a dramatic increase on their Adsense income.

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5 Responses to “Adsense Allows Custom Fonts”

  1. Crenk says:

    It is good to see they are making progress with their offerings.

  2. Rauh says:

    Yes, Google actually actively supports good Ads blending into your sites and they DO support everything giving your higher CTR – because every click YOU get is of course also their profit :)

  3. [...] Lets Publishers Change Fonts Understanding Google AdSense Google AdSense now has font options Adsense Allows Custom Fonts Google Finally Gives AdSense Publishers Font Selection Google brings the option of choosing fonts [...]

  4. RohitK says:

    Still now I am not using google adsense..but when I will start surely I will try this out…..

  5. Tim says:

    Actually this is mutual benefit to developers and google both. I can not see the logic why google won’t do like this. Well blending ads with websites will definitely increase CTR.

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